Our guarantee
We guarantee the work. Nobody can honestly guarantee the result.
Every service we commit to will be performed, in writing and on schedule. We do not promise a specific number of leads, sales or revenue, and we will tell you why.
A service guarantee, not a results guarantee.
Guaranteed
The work we commit to
Built, launched, verified and reported as agreed.
Not guaranteed
Leads, sales or revenue
Outcomes depend on things no agency controls.
Always
Honest numbers
Reported against the projection, including when we are behind.
What we guarantee
The services that will be performed.
- A written projection before you spend. What your budget should produce and what it should cost, modeled on your market.
- The campaign built and launched as scoped. The channels, targeting, creative and landing page agreed at kickoff.
- Tracking that a person has verified. A real test lead is followed through every step before launch.
- Lead-response automation. Every opportunity gets a text and you get a notification within five minutes.
- Human approval before any spend. No campaign launches and no budget changes without a person signing off.
- Ongoing optimization. Campaigns are reviewed and adjusted every week.
- Reporting on schedule. The numbers that matter, every week, with bad news delivered first and by us.
- Your accounts stay yours. Ad accounts remain in your name, and you keep your account and your data.
What we do not guarantee
Why we will not promise a result.
Advertising results are decided in live auctions on platforms we do not own. Costs rise and fall with competitor bidding, platform changes, seasonality and events in your market. They also depend on your offer, your pricing, and how quickly your team follows up.
So we do not guarantee a number of leads, a cost per lead, booked jobs, sales or revenue. An agency that promises those is promising something outside its control.
What we give you instead is a projection in writing, the real numbers measured against it, and, for qualified businesses, a free 30-day Sprint so you can see the system work on your own account before you pay us a fee.
If we fall short
If a committed service is not performed.
Tell us, and we will complete or correct it. The specific terms that apply to your engagement are set out in your service agreement, which governs if anything on this page differs from it.
Questions
The guarantee, answered plainly.
Does Black X Marketing guarantee results?
No. We guarantee that the services we commit to will be performed. We do not guarantee a number of leads, a cost per lead, sales or revenue, because results depend on advertising platforms, auction pricing, seasonality and factors on the client’s side that no agency controls.
What exactly is guaranteed?
The work: a written projection before you spend, the campaign build and launch as scoped, tracking that a person has verified, lead-response automation, human approval before any spend, and reporting on schedule.
Is a projection a guarantee?
No. A projection is a written estimate we are measured against. It is built on your market and your numbers, and we report honestly against it, but it is not a promise of a specific result.
What happens if a guaranteed service is not performed?
Tell us and we will complete or correct it. The specific terms are set out in your service agreement.
Why should I trust an agency that will not guarantee results?
Because results in paid advertising cannot honestly be guaranteed. What can be guaranteed is the work and the transparency: you see the projection first, you see the real numbers every week on your own ad account, and for qualified businesses the first 30 days carry no fee.
Start with the number, in writing.
Tell us your market and your current spend. We will send you the projection before you pay us anything. Or call or text (970) 236-8076.